I work with organisations to unlock bold growth. To go beyond the day-to-day optimising.
To avoid being like everyone else. To let AI do the work, and let us use our human creativity.
Digging deeper into people’s behaviour - to understand what they need next and why. To keep good ideas moving. With simpler ways to research, design and deliver original products, services and experiences. Coaching teams to change habits, to deliver changes customers love.
It’s in our nature to want to grow. To thrive.
People want to grow. Business. Economies.
So we’re always adapting. To changing behaviours, new technologies, ambitious sustainability goals, fresh competition. Our talented colleagues bring fresh ideas.
Then suddenly we have a load of projects. Competing goals. Obstacles. Things slow down, get stuck or watered down. We’re seduced by new tech to generate more data, more prototypes.
I challenge and support people to pinpoint the ideas and innovations that will matter most.
To make them real. To find evidence of which ones customers really value.
I bring imagination, design thinking, behavioural insight, creative tools, experiments, a commercial mindset and human coaching. New ways of thinking and working. Better ways to grow,
“Rich encourages teams to think big, creating energy to test ideas + break through silos to deliver results”
